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Luxury event cleaning

Luxury event cleaning: ESG reports built by AI and fed by field data from 130 agents

Cascades Propreté is a family-owned, high-end event cleaning company, serving luxury brands during Fashion Week runway shows, in showrooms and at premium events. I supported its leadership in building an AI-driven operations system that lives up to its clients’ standards.

1 · Context

Cascades Propreté works mainly for luxury brands, at Fashion Week runway shows, in showrooms and during premium events. In this segment, cleaning follows the codes of luxury: responsiveness, discretion, service quality and attention to detail.

As a family business, it practices demanding, hands-on management and a high level of operational precision. It also puts sustainability at the heart of its model, linking its operations to a measured environmental impact, down to the carbon footprint of each event.

The goal was to build a system that could handle both the intensity of field logistics and the standards of luxury clients, without adding to the load of an already stretched leadership team.

2 · Challenge

The brief at a glance

  • Unify operations in a single source of truth
  • Build schedules with AI
  • Give every agent a dedicated app
  • Automate pre-mission briefs
  • Systematize ESG reporting

Operations relied on scattered tools: Excel for planning, Skello for staff schedules, WhatsApp for communication. This fragmentation meant constant double data entry and made any reliable view of missions, teams and schedules hard to achieve.

Logistics added its own complexity: equipment, kits and site-specific requirements to track across several locations at once. Confidentiality was another imperative: each agent had to access their own missions, without visibility into the full schedule.

At seasonal peaks, the administrative load of time tracking, follow-ups and schedule updates became hard to absorb, and producing the carbon reports clients expected took a considerable amount of time.

3 · Roadmap

  1. 1

    Field operations audit

    A 360° information system connecting agents, clients, missions, schedules and equipment, modeled on the reality of the field.

  2. 2

    Single source of truth

    Operational data centralized in Notion, to eliminate double entry and make information reliable.

  3. 3

    AI at the core of operations

    Claude and dedicated agents integrated to build schedules, produce reporting and generate ESG reports.

  4. 4

    Specialized AI agents

    Agents designed for specific workflows: logistics sheets, equipment preparation, carbon footprint calculation.

  5. 5

    Workflow automation

    With Make: SMS and email reminders before each mission, time-tracking entries created automatically, logistics QR codes generated.

  6. 6

    Custom app for agents

    A secure app built on Softr: each agent enters their availability, checks their schedule and brief, and confirms their actual hours.

  7. 7

    Client deliverables

    The system structured to serve the client relationship as well, notably ESG reports and post-mission reports.

4 · The transformation

Before

  • Operations split across Excel, Skello and WhatsApp.
  • Constant double entry from one tool to the next.
  • Multi-site logistics tracked with no consolidated view.
  • An administrative load that was hard to absorb in peak season.
  • Carbon reports produced by hand for every event.

After

  • 130 agents equipped with a custom app: availability, schedule, brief, and an automatic SMS or email reminder before each mission.
  • Schedules built with AI, based on availability, sites and the requirements of each mission.
  • An ESG and carbon report built by AI for every event, fed by field data from the 130 agents, accurate and in line with luxury clients’ brand standards.
  • Hundreds of hours of administrative work saved.
  • Leadership refocused on supervision, client relationships and service quality.
We’ve saved ourselves an enormous number of hours of work. Magic.
Eva GoldsteinFounder, Cascades Propreté

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