Reduce operational noise
Amplify what makes you different

I help companies turn their operating systems into a powerful differentiator.

My work is about designing human–AI collaborative spaces that fit the way each organization works and amplify its organizational knowledge.

I’m based in France and work remotely with clients around the world.

1. Operational noise — driven by AI’s explosive increase in production capacity, combined with the unchecked proliferation of digital tools.

2. The commoditization of services — as businesses rely on the same probabilistic systems (LLMs), they increasingly converge toward generic offerings that are easy to replicate in-house and hard to differentiate and monetize.

I work both on setting up a Notion workspace and on redesigning existing ones, connecting your tools through automation with Make, n8n, and APIs.

My platform of choice is Notion. I see it as the heart of the system: a central knowledge hub and knowledge management platform that brings together documentation, projects, and processes.

Its flexibility and connectivity allow companies to build a tailor-made digital workspace that adapts to real business processes and integrates with the tools they already use.

Just as importantly, Notion AI and its Model Context Protocol (MCP) make it possible to put artificial intelligence and automation to work in support of growth and value creation.

With a well-designed system, teams spend less time searching for information, while AI can reliably build on your company’s knowledge, documentation, and expertise.

Over the past five years, I’ve worked with more than 60 organizations of all sizes — from SMBs and mid-market companies to large enterprises, nonprofits, and public-sector organizations — helping them design knowledge management systems, digital workspaces, and operating systems.

Clients include Spendesk, Getaround, the Philharmonie de Paris, and SPOA Agency.

I began my career as a growth marketer for high-growth startups after earning a Master’s degree in Web Project Management from the IAE Montpellier.

My background in marketing gives me a strong business perspective, allowing me to connect business processes, operations, and technology to value creation while maintaining a strong focus on designing frictionless user experiences.

You also need to define your constraints and make deliberate choices about how AI should be used.

That only becomes possible when your company operates within a documented, well-structured collaborative environment built around knowledge and execution.

Otherwise, you’re likely to scatter your efforts, creating more noise and inconsistency instead of more value.

They’ve realized they need to become more intentional about how their operating system is designed. They typically use Notion and other modern tools, but in an unstructured way.

They’ve started adopting AI through disconnected initiatives that produce only marginal gains, and they know they need stronger foundations if they want generative AI to amplify their expertise and organizational knowledge.

They’re often trying to automate low-value work so they can focus on what truly sets them apart, but they haven’t found the right system to make it happen.